Technology

The Math Behind Google Search Rankings

The Math Behind Google Search Rankings

Google rankings are named after Larry Page, not just web pages. His original algorithm treats every link on the internet as a vote, deciding a site's importance based on who links to it and how popular those sites are.

The system works like a popularity contest where links from highly-regarded websites carry much more weight than those from unknown pages. By analyzing these complex connections, the algorithm determines which sites deserve the top spots in your search results. It was this clever application of network theory that helped Google become the world leader in search. Even today, this concept remains a fundamental part of how we find information online.

Source: PageRank

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